Description
Rename images efficiently and maximize SEO ranking!
Rename your images and videos in a flash and improve your website’s SEO performance. All references are automatically updated across the entire database.
Thanks to live preview, search and replace function, batch processing and intelligent renaming rules you can optimize your media library in no time and increase your website’s visibility.
🏝️ Sandbox for neo Rename
Try neo Rename directly in the browser without having to install it.
🚀️ Main Features of neo Rename
- ✅ Reliable renaming of filename, title and slug 🎉
- ✅ Improve your SEO ranking with descriptive image names
- ✅ Replace words in multiple images at once with batch processing
- ✅ Live preview of changes in old and new filenames
- ✅ Restore original title and filename
- ✅ Fast, automatic update of image URLs in all posts – across the entire database
- ✅ Supports renaming of all media file types, including videos and PDFs
- ➡️ Best media renamer for WordPress images
🎉 Be the king of the neoUniverse
Get the ultimate bundle!
- 🗂️ neoLibrary
Bring order to your media library with the advanced image manager! - ✏️ neoRename
Rename images efficiently and maximize SEO ranking! - 🔄 neoReplace
Easy replacing via drag and drop! - 🖇️ neoDuplicate
Duplicate images for SEO using page-specific ALT texts. - 🚀 neoOptimize
Boost your SEO pagespeed by resizing and caching images! - 🐌 neoLazy
Best user experience thanks to delayed image loading! - 🎨 neoDraw
Implement creative ideas with drawings directly in WordPress! - 🎬 neoAnimate
Make an impression with animated line-path effects! - 🏃♂️ neoMotion
Make an impression with captivating stop-motion animations! - ✨ neoPlugins
All free neoMedia plugins for WordPress.
❤️ Our Drive
Feedback about neo Rename from WP pros that drives us every day:
- One click on “neoRename”, the input dialog opens immediately and just as quickly the title, filename and slug are renamed in one go.
Florian Krines ⭐⭐⭐⭐⭐ - … What can I say? The plugin works reliably and thoroughly. Image titles, filenames and slugs were replaced reliably everywhere.
Jonas Gruber ⭐⭐⭐⭐⭐ - … That a WordPress plugin is so mature, I find really remarkable. Keep it up!
Florens Bach ⭐⭐⭐⭐⭐ - … While trying out several plugins for renaming, I ultimately stuck with neoRename because it was the simplest and fastest way.
Sasha Simonova ⭐⭐⭐⭐⭐
🎁 Help us make neo Rename even better! Your opinion matters. ➔ Send us feedback
🔮 A look into the future
We are constantly working on new features. Do you have wishes or suggestions? Then let us know!
🔍 Related Plugins
We learned from the best to develop the Renamer plugin. If you’re looking for an alternative to neo Rename, it’s worth checking out the following plugins:
- Media File Renamer: Rename for better SEO (AI-Powered) – Features: file, media, move, rename, seo
- Phoenix Media Rename – Features: image, retitle
- Media Library Tools – AI-Powered Rename, Clean & CSV Import/Export – Features: Alt Text, cleaner, csv export-import, duplicate
- File Media Renamer for SEO – Features: bulk rename images, image seo, image titles, rename media files
🤝️ Compatibility
The Renamer plugin offers maximum compatibility:
- Tested from WordPress 6.2 and PHP 8.0. Optimized for WP 7.0.
- Multilingual support for e.g. English, German, …
- The Renamer plugin integrates seamlessly into the WordPress backend and is compatible with WooCommerce.
- Compatible media file types: SVG, JPG, JPEG, WEBP, AVIF, PNG, GIF, TIF, BMP, MP4, MOV, WEBM, AVI, MP3, WAV, PDF, TXT, ZIP, …
- The Renamer plugin is compatible with all common page builders and was tested with: Bricks, Elementor, Divi, Gutenberg, Classic Editor, …
🛡️ Security & Performance
The Renamer plugin keeps your data safe and your website fast:
- Regular updates for highest reliability and security
- Productive testing of new plugin updates by WordPress experts
- Resource efficient for a fast WordPress backend
- SEO optimized for higher rankings in search engines
- Clean uninstallation without remaining database entries
- German security according to EU standards GDPR and DSGVO
🌍 Our community & support
We continuously develop the Renamer plugin. If you have questions or problems we are here for you – in the WordPress forum or for Pro users on our website.
- WordPress Forum: https://wp.org/support/plugin/neo-rename
- Ideas & wishes: https://neo-wp.com/feedback/
- Free support: https://neo-wp.com/contact/#free
- Pro support: https://neo-wp.com/contact/#pro
neo Rename – Rename filename, title & slug. – by neoWP
Technology knows no boundaries. We are proud that our software is used worldwide. media • image • rename • Medien • Bild • umbenennen • média • image • renommer • medios • imagen • renombrar • media • immagine • rinominare • media • afbeelding • hernoemen • vyombo vya habari • picha • badilisha jina • 媒体 • 图片 • 重命名 • メディア • 画像 • 名前を変更する • मीडिया • छवि • नाम बदलें
Screenshots

neo Rename – Search & Replace (Regex), prefix, suffix, new name, remove, clean, remove subfolders, title from filename, … 
neo Rename – Renaming images and videos with automatically generated filenames, titles and slugs based on entered terms 
neo Rename – Automatically created 301 redirects for SEO-friendly renaming of media and button for the undo function 
neo Rename – Button under image thumbnails in the WordPress media library to rename images without reloading the page 
neo Rename – Reliably adjust all image references across the entire database, including PHP arrays and ACF fields of all posts 
neo Rename – Remove year/month subfolders from the image URL and file path by moving media to the main upload directory 
neo Rename – Move images into subfolders by entering “/” in the image title (e.g. events/teamevent/image.jpg) 
neo Rename – Bulk processing with search-replace function with bulk, batch & regex and diff preview to track changes 
neo Rename – Mass renaming with regex to filter and replace name parts based on dynamic replacement rules
Installation
Help and Support
- WordPress Forum: https://wp.org/support/plugin/neo-rename
- neo Rename Free Support: https://neo-wp.com/contact/#free
- neo Rename Pro Support: https://neo-wp.com/contact/#pro
Get pro features
Find out what the Pro version of neo Rename has to offer to use the full potential of your media. ➔ What the Pro version can do
Installation & Activation
Installation via the WordPress Plugin Directory
- Open the WordPress dashboard > Plugins > Add New
- Search for “neo Rename” and click “Install Now.”
- After installation click “Activate.”
Installation of neo Rename from the official neoWP website
- Download the Renamer plugin from the official website neo-wp.com.
- Open the WordPress dashboard > Plugins > Add New > Upload Plugin > Activate Plugin
Manual installation of neo Rename via FTP
- Download the Renamer plugin from the official website neo-wp.com.
- Unzip the ZIP file and upload the neo-rename folder via FTP to the /wp-content/plugins/ directory of your WordPress installation.
- Go to the WordPress dashboard > Plugins > find “neo Rename” in the list and click “Activate.”
After activating the Renamer plugin
- In the side bar of the WordPress dashboard click on “neoWP” to review and adjust the default options.
- Adjust the “neo Rename” settings to your individual requirements.
Compatibility and Requirements
Minimum system requirements for the Renamer plugin
- WordPress version 6.2 to 7.0
- PHP version 8.0 or higher
- MySQL version 8.0 or higher
- Optimized for servers with Linux operating system (not Windows)
- Server memory limit: min. 128 MB
Compatible plugins and tools with neo Rename
The neo Rename plugin was tested with: Bricks, Elementor, Divi, Beaver, Oxygen, Breakdance, Gutenberg, WP Fastest Cache, LiteSpeed Cache, WP Rocket, W3 Total Cache, WP Super Cache, WP-Optimize, Autoptimize, Breeze, Cache Enabler
Legal notice about the Renamer plugin
The neo Rename plugin is provided free of charge under the “GPLv2 or later” license and without any warranty. Use is at your own risk; liability for damages is excluded. Users outside Germany are responsible for complying with local regulations. This plugin may process personal data to the extent necessary for, for example, licensing, updates and secure operation.
You can find details in the full privacy policy.
FAQ
-
Features of neo Rename
-
Which features are included in the plugin?
The most important features of the renamer plugin are:
- ✅ Optimize your SEO with descriptive image names 🎉
- ✅ Reliable renaming of filename, title and slug
- ✅ Batch processing to change multiple filenames at once
- ✅ Instant preview of changes between old and new names
- ✅ Undo renames
- ✅ Fast, automatic update of image URLs in all posts
- ✅ Supports all file formats, including videos and PDFs
-
Short and sweet
-
What is neoRename?
The neoRename plugin is a WordPress plugin that lets you efficiently rename images, videos and other media files in your media library. It automatically updates all references in the database to update existing links and improve your SEO ranking.
-
SEO benefits?
-
What benefits does neoRename offer for SEO?
The neoRename plugin optimizes image titles, filenames and slugs, creates SEO-friendly redirects (301 redirects) and can automatically generate missing alt texts from image titles. This sustainably improves your website’s visibility in search engines.
-
Bulk renaming?
-
Can I rename multiple files at once?
Yes, with the integrated bulk or batch processing you can rename multiple files at once with neoRename. A preview feature shows you all planned changes in advance.
-
Supported formats?
-
Which file formats can I rename?
All common media formats are supported by neoRename for images, videos and documents, including: JPG, PNG, WEBP, SVG, PDF, MP4, MOV, MP3, ZIP and many more.
-
Redirects & references?
-
What happens to my existing image URLs after renaming?
When renaming, neoRename automatically updates all references in your WordPress database, including post content, ACF fields and even in PHP arrays. Additionally, a 301 redirect ensures that the old image links already indexed by Google remain reachable. This keeps your SEO performance stable and prevents losing rankings due to broken links.
-
Before renaming
-
What should I consider before renaming?
Renaming files in WordPress can affect existing image references and links. Before renaming media we recommend:
✅ Make a backup: Create a backup of your site before renaming many files at once.
✅ Start with single files: Test renaming with neoRename on individual files first.
🛠️ Clear plugin cache: If issues occur after renaming, clearing the plugin cache can help as old image references may still be stored there. See how to clear cache.
🛠️ Clear browser cache: If wrong or old images still appear, clearing the browser cache can update outdated references.
🔙 Use undo: With one click you can undo changes in neoRename if something is wrong.
🧠 SEO tip: By redirecting old URLs with neoRename you avoid negative impacts on your Google ranking!
-
Undo renames?
-
Can I reverse renames?
Yes, the neoRename plugin has an undo function that restores the previous filenames, titles and slugs after renaming.
-
WooCommerce?
-
Is neoRename compatible with WooCommerce?
Yes, neoRename works smoothly with WooCommerce and detects all image and media references in product pages, galleries and descriptions.
-
Image galleries supported
-
Are created image galleries preserved?
Yes, when renaming or replacing images, the image references in all common WordPress image galleries are also updated. Supported examples include: NextGEN Gallery, Envira Gallery, FooGallery, Modula Image Gallery, Photo Gallery by 10Web, Meow Gallery, Responsive Lightbox & Gallery, Visual Portfolio, Justified Image Grid, The Grid and many more.
-
Neo universe
-
What is the neoUniverse?
The neoUniverse is more than just a plugin collection. It is your complete toolbox for all media challenges in WordPress. It currently includes ten specialized plugins: neoLibrary, neoRename, neoReplace, neoDuplicate, neoOptimize, neoLazy, neoDraw, neoAnimate and neoMotion. They work seamlessly together, are perfectly coordinated and cover all areas of media management, SEO and performance. Whether renaming images, replacing files, optimizing SEO, enabling lazy load or drawing and animating content. The neoUniverse makes your media workflow noticeably easier and more efficient. And the best part: the neoUniverse is continually expanding. New tools and features make your WordPress daily work even better.
-
Downloading with Safari
-
Why do I only see a folder when downloading?
If you use Safari, your Mac may automatically extract the ZIP file. Instead of the ZIP file you then only get the extracted folder. You cannot upload this directly to WordPress.
Solution: Open Safari settings and disable the option ”Open safe files after downloading”. After that the ZIP file stays as you need it.
Detailed instructions are shown in the video titled ”How to disable Safari auto extract for ZIP files when downloading WordPress plugins” on YouTube.
-
Further questions
-
I have more questions. Can you help me?
Sure! You can ask us your questions anytime via our support page. We will reply shortly.
Reviews
Contributors & Developers
“neo Rename – Clever Media Renamer for renaming images” is open source software. The following people have contributed to this plugin.
ContributorsTranslate “neo Rename – Clever Media Renamer for renaming images” into your language.
Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Changelog
Show full changelog: https://neo-wp.com/changelog/?ref=wp-org#neo-rename
- 2026-05-26 Improvement – neowp: WordPress 7 compatibility ensured
- 2026-05-26 Feature – neoSettings: Switch to link neoWP under Settings and hide the main menu item
- 2026-05-26 Improvement – neoRename: Specifically handle word separators ” ” and “-” in titles and filenames
- 2026-05-21 Fix – neoRename: Replace URL-encoded media URLs when renaming
- 2026-05-20 Fix – neoGlobal: Cachebust works on localhost
- 2026-04-12 Feature – neoRename: Intro tutorial for neoRename
- 2026-04-10 Feature – neoReset: Button to reset tutorial hints
- 2026-04-03 Improvement – neoReset: Clear dropdown for different plugin reset options
- 2026-04-02 Improvement – neoSettings: Plugin-specific settings organized and grouped
- 2026-04-02 Improvement – neoSettings: Improved accessibility of the settings page
- 2026-03-22 Improvement – neoRename: In replace mode show renames only after replace input
- 2026-03-21 Improvement – neoFreemius: Contact on settings page combined into support link
- 2026-03-21 Improvement – neoRename: When renaming multiple media show confirmation dialog only from two images
- 2026-03-21 Improvement – neoRename: Notice after completing a batch process
- 2026-03-21 Improvement – neoRename: X button to clear the search field
- 2026-03-21 Improvement – neoRename: Info tooltips explaining all rename actions
- 2026-03-21 Improvement – neoRename: Larger preview image in the neoRename dialog
- 2026-03-17 Release – neoRename: Release of neoRename Full
- 2026-03-04 Improvement – neoRename: MariaDB compatibility extended to MySQL on PHP 8.2.27
- 2026-03-03 Feature – neoImageCachebust: Update renamed images in Bricks, Elementor, Divi, Gutenberg and Classic Editor using cachebust
- 2026-02-25 Fix – neoRename: Only rename identically named media of different types if there is no separate post for them
- 2026-01-30 Improvement – neowp: Improved handling of font size set in browser settings
- 2026-01-30 Improvement – neoGlobal: Secure log folder name derived from WP secret key
- 2026-01-30 Feature – neoRename: neoRename also accessible from the grid view of the classic WP media library
- 2026-01-28 Improvement – neoLog: Consolidation of all logs into an additional log file
- 2026-01-16 Fix – neoGlobal: Fixed issue with intermittently missing settings cards
- 2026-01-15 Improvement – neoGlobal: Switches that are on but disabled get a slight green tint
- 2026-01-15 Fix – neoRename: No loading spinner in the dialog image preview when media library is empty
- 2026-01-15 Improvement – neoRename: Clearer assistant for removing subfolders
- 2026-01-14 Fix – neoGlobal: Robustness against PHP protected folders due to the php.ini setting open_basedir
- 2026-01-02 Release – neoRename: Release of neoRename Beta
- 2026-01-01 Feature – neoSettings: Settings page for neoWP
- 2026-01-01 Feature – neoReset: Implementation of neoReset
- 2026-01-01 Feature – neoFreemius: Freemius integration
- 2026-01-01 Feature – neoRename: Optimize SEO with descriptive image names
- 2026-01-01 Feature – neoRename: Reliable renaming of filename title and slug
- 2026-01-01 Feature – neoRename: Batch processing to change multiple filenames at once
- 2026-01-01 Feature – neoRename: Immediate preview of changes between old and new names
- 2026-01-01 Feature – neoRename: Undo renames
- 2026-01-01 Feature – neoRename: Fast automatic update of image URLs in all posts
- 2026-01-01 Feature – neoRename: Support for all file formats including videos and PDFs
- 2026-01-01 Feature – neoManagerWporg: Implementation of neoManager
- 2023-03-12 Birthday – neowp: Founding of neoWP
- 2023-03-12 Birthday – neoRename: Birthday of the idea of neoRename
